Bash Online was launched by The Foschini Group (TFG) in February 2023 and has been making waves in the online markets with its fashion, sports, beauty, furniture, and homeware goods. For perspective, by the end of June, the store had amassed over 500 000 users. According to the co-founders, Claude Hanan and Luke Jedeikin, Bash was meant to give TFG an edge in the new online shopping marketplace that is quickly replacing walk-in stores.
With this online platform, TFG has managed to improve the customer base for its brick-and-mortar shops and the in-house brands they stock. The online store is well-categorized, incorporates lots of popular brands, and gives access to various reward programs. These perks make it an attractive go-to store for many online shoppers.
Bash Online Features
Bash Online Profile
Bash Online can be accessed by browsing the website or downloading the bash app. The app is available on Apple’s App Store, Huawei’s App Gallery, and Google’s Play Store. On these platforms, you will create a Bash profile.
A Bash profile enables shopping and gives you access to reward programs. In your Bash profile, you can access TFG Money Account which provides credit as well as payment on the website. To sign up for a profile, only a username and password are initially required.
You can top up your TFG Money Account using either a credit or debit card (visa/Mastercard) or an EFT (Electronic Funds Transfer) through 7 banks. The banks supported are Absa, TymeBank, African Bank, Standard Bank, Nedbank, FNB, and Investec.
Bash reward programs and discounts are available to those who have profiles. They are all under the TFG Rewards.
Bash Online Brands and Products
Bash Online sells men’s, women’s, and children’s clothing. Clothing items like shirts, t-shirts, jeans, beanies, boots, and even loafers can be found in the online store. For furniture and homeware shoppers, purchases of sofas, wall décor, home appliances, cookware, chairs, and lighting can be bought on the online store.
The store also sells tech products including cell phones, laptops, TVs, gaming consoles, electronic accessories, and more. Samsung, Apple, Huawei, and Sony are some popular brand products they have in their catalog.
Various ornaments and accessories such as watches, necklaces and rings, grooming, and beauty products can also be found on the online store. Brands such as Jimmy Choo, Cassio, Clarins, or Maybelline are easily identifiable on the site.
TFG Stores are available for online shopping on bash including Sterns, Galaxy & Co, Sportscene, The Fix, Foschini, Foschini Beauty, G-Star Raw, Sneaker Factory, Total Sports, Archive, Fabiani, American Swiss Jewelry, @homelivingspace, Relay Jeans, and Exact.
How to Buy on Bash Online
As well as the cost of your purchase, you should expect to be charged a delivery fee while placing your order. Bash delivers items to customers only on working weekdays anytime between 9 am morning and 5 pm evening. You can opt for a direct delivery to a location you choose as long as it is accessible, or to a Pargo pick-up point. If you choose a remote location apart from the Pargo pick-ups, ensure that you or someone else on your behalf awaits delivery at the delivery location. While receiving delivered goods, you or anyone else you authorize to receive your purchase must have an original identification document. The document can either be a national ID or a driver’s license.
Bash allows a 30-day period after purchase in which products can be returned under specified conditions. To get a return accepted you should provide the product unused with all its documentation and packaging as well as a return form and delivery note. Also, note that some personal defects may not be accepted back for purposes of hygiene.
Additionally, Bash provides a guarantee for products that turn out to be faulty after purchase. This guarantee extends to a 6-month period in which any problems with a product can be taken up with Bash provided the product was used for its intended purpose and any instructions and cautions were adhered to.
Benefits of Bash Online
- Furniture bought on Bash can be stored for you for 14 days at no extra cost. This is particularly helpful if you wish to find a buyer, donation recipient, or storage for your old furniture.
- Bash has a 30-day return policy for unsatisfactory goods provided you meet the criteria for the acceptance of a return.
- Bash has a vast catalog incorporating various types of personal care, grooming, and interior design products. This simplifies shopping since it is easy to find almost everything you would need under one service.
- TFG Stores price their products competitively, making them affordable when compared to other retailers.
- Having a Bash Profile gives the user a chance to get TFG Rewards through their TFG Money Account.
Drawbacks of Bash Online
- Bash does not allow you to cancel a purchase after it has been made. You can only do a return and get a refund once it has been processed.
In Conclusion
Bash Online is a timely update to The Foschini Group’s retail arsenal. Within less than a year into its existence, the store has managed to ingratiate itself with many South African shoppers. Popular brands that are under TFG like Foschini Beauty, G-Star Raw, Sneaker Factory, Total Sports, Archive, and Fabiani can be bought on Bash. These brands include men, women, and children’s clothing items, grooming, and beauty products, as well as furniture and homewares. South Africans who regularly use these products can benefit from having a Bash Online Profile under which they can conveniently buy any of them.
Bash Online products are affordable and of good quality. As a consequence, Bash assures their customers with a 30-day return policy for unsatisfactory products as well as a 6-month guarantee for faulty ones. For deliveries, the online retailer lets you decide on a remote place of your choosing at which point your purchase will be delivered. Otherwise, you can also opt for a Pargo pick-up point you choose.
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